Let’s see just a few examples showing how you can use GrowthBoard & Mixpanel in your upgraded data-driven workflow:

People & Events

Measure events and people. Simply choose the metric Events, or type People and specify the needed Event. 


You can specify various segments by choosing properties, for example, medium = facebook. 


Track how the conversion rate of the funnel changes by entering the name of the funnel that you have set up in Mixpanel 

 or by compiling it from your Events, separating them with the word 'then' 

 and you can always complement the query using a segment. 


Use the metric DayRetention to track how your experiments improve users retention.and you can always complement the query using a segment. 

 You can specify the first action of a user to start a cohort by entering: 

 and of course, segments are available here as well. 

P.S. We also highly recommend you take a look at our complete guide where you can find interesting use-cases and valuable Growth Hacks for every stage of the customer funnel.

And yet, go ahead and try attaching your own data from Mixpanel to experiments! You can easily achieve a true data-driven workflow by settling into this habit, and a rapid growth of your business will become something usual.